Tag Archives: Decision Making

Understanding Customer Behavior – for today and tomorrow

Customer behavior is ever changing, but the speed at which it is currently altering has resulted in customer decisions becoming less transparent. Given the current scenario, how does one keep-up with this disruptive trend, re-think the basis of competition, and customize one’s business model to win the battle of growth? What is very evident is

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3 Ways to Improve Your Decision Making

To make a good decision, you need to have a sense of two things: how different choices change the likelihood of different outcomes and how desirable each of those outcomes is. In other words, decision making requires both prediction and judgment. But how do you get better at either of these? By following the below

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