Manufacturing

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Manufacturing

A leading manufacturer of bicycle tubes in North India, saw a sharp rise in demand for its products, with dealers wanting up to 15% additional supplies. Company’s management faced a dilemma of either losing out on sales or making large…

In the last few years, amplifying demand in the consumer durable market has intensified the competition. Most players have introduced multiple models, but large product variety has led to increased complexity of operations. A leading manufacturer in North India chose…

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