Management Readings

The 18th-century polymath Jeremy Bentham once wrote, “Pain and pleasure govern us in all we do, in all we say, in all we think.” Modern neuroscience strongly supports Bentham’s intuition. The brain’s limbic system, which is important for emotion and…

It is no longer just about good adverts, better promotion techniques, and passive communication with your consumers. The buzzword in the market is Consumer Engagement. The “Engagement Economy” signifies a strong change in the way marketers connect with their customers.…

When you exchange pleasantries with a co-worker in the elevator, the two of you are building trust. Face-to-face meetings, office parties, and opportunities to socialize together after work-hours can all contribute to the feeling that your fellow employees will be…

Every year, around this time, there’s a burst of new sign-ups from workers seeking new skills. Unfortunately, the initial commitment to learning often fizzles out. Those who give up miss out on reported career benefits, such as doing their current…

Customer behavior is ever changing, but the speed at which it is currently altering has resulted in customer decisions becoming less transparent. Given the current scenario, how does one keep-up with this disruptive trend, re-think the basis of competition, and…

To make a good decision, you need to have a sense of two things: how different choices change the likelihood of different outcomes and how desirable each of those outcomes is. In other words, decision making requires both prediction and…

Why is it that some extraordinarily well-paid people, working in pampered settings, feel empty, whereas others while working in the streets, feel fulfilled? Part of the answer is ‘purpose’ and for most people, purpose at work is built not found.…

We all come across ‘Know-it-alls’ in our life. But, how do we deal with these ‘Know-it-alls’? One might feel the urge to compete with them, but in reality you can’t compete with know-it-alls, as they will just up the competition.…

Approximately 40% of CEOs are MBAs. Many large-scale studies have found that leadership based solely on MBA-trained logic, is not always enough for delivering long-term financial and cultural results, and it is often detrimental to an organization’s productivity. In one study,…

Sometimes there’s so much going on in our life, and the world, that one just can’t focus. Feeling distracted and unproductive is something most people struggle with, says Susan David, author of Emotional Agility. Even on days when one feels industrious,…

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